Let’s Get Digital
Launched the 30-year-old brand into the social stratosphere– introducing them to a new generation of customers. Freshened up their look to a more modern and elevated aesthetic. Mixing original and user-generated content, while leveraging the various formats within the platform to keep content interesting and engaging.
New Look
Collaborated with a small team to create a series of short videos to announce Just for Men’s new packaging rollout. Videos were featured on the brand’s website and social profiles.
Thanks, Dad
Father’s Day is always a moment for the brand. However, given the pandemic we weren’t able to capture any original content this year. Instead, we opted to source content from our own community. The results was a home video-style asset that was heartwarming and delightful.
Social First
Creative lead on a high volume of paid social campaigns across Instagram, Facebook and YouTube. Taking ideas from concept to completion, while adhering to strict brand guidelines.