Space for You
Art Director and design lead for Extra Space Storage’s first ever national campaign, “Space for You.” Collaborated with internal and external partners on creative executions that included digital & connected TV, out-of-home advertising, and partnership placements with Zillow.
DIRECTOR: WINSTON MACDONALD
CREATIVE DIRECTOR: COLIN BOOTH
ACD / COPYWRITER: LIZ FURZE
ART DIRECTOR: DAVID JON ACOSTA
PHOTOGRAPHER: COURTNEY RYAN
PRODUCTION: VAGRANTS
Campaign Images
Shot on iPhone
A year later, it was time for Extra Space to refresh their video creative. Given COVID-19 restrictions, we had to get a little creative with production. The TV spot was filmed using only iPhones, from each of the talent’s actual homes. The entire campaign– from casting, scouting, art direction, and editing was produced remotely.